What does the AI cite? Your site or your competitors'?
AEO & GEO Optimization Guide
The site's traffic could increase many times over if AI is displayed as the source
A practical whitebook on Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO),
showing how to make your business visible in AI-powered search.

Who is it for?
✔ Marketing managers
✔ SEO professionals
✔ Website owners
✔ E-commerce companies
✔ B2B companies
✔ Agencies
After reading this guide you will know:
why AI often ignores otherwise well-ranked websites,
how AI selects sources,
why Schema.org matters more than ever,
how to prepare your website for AI crawlers,
how to build AI-ready content,
how to measure AEO/GEO success,
how to evaluate agencies offering "AI SEO".
Price of the entire material: 29 USD
Why now?
Traditional SEO is no longer enough.
AI assistants increasingly answer users directly instead of sending traffic to websites.
Companies that adapt early gain a lasting competitive advantage.
The era of answer-based search has arrived: make your page AI-citable
Learn the AEO/GEO rules before your competitors do it for you.
What does it contain?
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38 pages
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practical examples
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real JSON-LD examples
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implementation checklists
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AI crawler overview
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agency evaluation framework
After reading you'll know exactly
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how AI finds websites
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how AI decides which sources to trust
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how to structure pages
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how to brief your developers
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how to audit your own website
Table of Contents
AEO/GEO – Search Engine Optimization
What is answer-based and generative search engine optimization, and what do we need to do?
1. AEO or GEO? What’s the difference?
2. SEO (Search Engine Optimization)
3. What is AEO/GEO?
4. Tools to Support AEO/GEO Preparation
5. Content Structuring
6. Using Structured Data
7. Technical Fundamentals and Speed
8. Strengthening Local SEO
9. The Steps of a Successful Strategy
10. Technical Specifications
11. Visitors and Algorithm
Istvan Santa the Author - Why can you trust me?

30+ years in IT
10 years consulting in the UK
AI & SEO consultant
Speaker
Author
